Are you looking to grow your business, increase profits, streamline your processes, and gain insight into the automotive industry? Our Team at ESi, Educational Seminars Institute, have a lifetime of hands-on, real-world auto repair shop experience of teaching and coaching in the business, and are here to impart their knowledge through our monthly blogs, just for you. Each member of Esi, Educational Seminars Institute, comes to you with an attitude of servitude. ESi, Educational Seminars Institute is your premier educational institute to turn to when you are ready to take your business to the next level. If you are looking for social media marketing help or a business coach in the automotive industry that has the knowledge and experience to help you rekindle your passion, turn to the experts at ESi. We pride ourselves in helping you gain control of your business and require no contract for our services. Call us at 866-526-3039 or schedule an appointment today, and we will help reconnect you with your why and your passion.

Tag Archives: Automotive Management


There are 2 first opportunities that are key in attracting and securing good customers in business: advertising, formally or by referral, and phone inquiry (''I passed by your shop today and have been looking for a good repair shop'', ''I spotted your ad in the paper and need some work done'', ''My friend told me about you….'', and on and on). Regardless of how prospects find you, most often, your first personal contact with them will be by phone. The phone is our connection to what makes business work everyday, all day long. Just consider the days when the phone doesn’t ring. On occasion, it can be a good thing for catching up but can never happen for very long. Our phone must ring; we must talk to customers, old and new; we must communicate with the outside world; we must consider it key to a certain degree of our success or fail! With business today so overwhelmed and high-paced, it’s not uncommon to spend untold dollars on advertising to make the ph ... read more



Interesting Article on Advertising

Hello Everyone,
A client sent me this link and I thought it had an important message, please take a minute to follow this link and read the article written by Robert Kiyosaki, author of the Rich Dad series of books. I don't feel you have to have the biggest ad, but you need to put your name in front of your clients and potential clients consistently. Top of mind awareness is crucial. This is not the time to be lowering or eliminating your advertising budget. Be on the offense not defense when planning you advertising strategy Please plan on joining us in January for a brand new advertising and marketing seminar. Call for details. As always please call if we can be of any assistance to you.
Thank you to John @ Orinda Motors for finding and sending this to me. Have a great holiday season.
Maylan Please follow this link ... read more


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10 Dirty little secrets for shop owners - Educational Seminars Institute

The expert consultants at Educational Seminars Institute will share with you some of the methods they normally charge to reveal to clients.